The Dutch diplomatic community in China, which is composed of an embassy in Beijing and 4 consulates-general in Chongqing, Guangzhou, Hong Kong and Shanghai, is happy to announce the open name for Chinese language social media content material manufacturers.
We ask content material manufacturers to sign up for us to create inspiring and useful content material that helps to keep our Chinese language fans engaged and boosts our follower depend. That content material can come with articles, movies, podcasts, showcases, how-to guides, infographics, private tales … and extra. We’re the usage of WeChat, Weibo and Douyin, amongst different Chinese language social media platforms.
What is going to you be doing?
- Generating content material for our Chinese language social media platforms. We now have embraced social media as a public international relations device. Our content material technique features a various mixture of content material sorts. Subsequently, you’ll produce other high-performing kinds of content material otherwise you’re knowledgeable at one content material structure. The kinds of content material to believe as appropriate for our Chinese language social media channels come with, however aren’t restricted to, in-depth articles, movies, GIFs, campaigns;
- Creating and growing content material that matches into our 3 focal point spaces: freedom, sustainability and innovation. Subjects bearing on thereto are agriculture, inventive industries, human rights, water control, aged care, schooling, industry and so forth.;
- The content material that you just produce makes use of the Netherlands’ tone of voice. Our tone of voice can also be described as spirited, considerate and simple;
- Contributing to creating the Netherlands higher recognized to Chinese language on-line audiences and selling discussion a number of the Netherlands and China.
What do we glance out for in a Chinese language social media content material manufacturer?
- You/your organisation must be capable of paintings independently, be a excellent planner and feature wisdom of undertaking control.
- Revel in in Chinese language social media and virtual advertising and marketing. This contains having the ability to interpret the result of posts and take motion to extend effectiveness;
- Exceptional written and verbal exchange talents;
- Superb in logical pondering and important pondering;
- In a position to ship top quality paintings beneath power;
- Robust familiarity with the Netherlands and Dutch values;
- Suppose creatively and proactively with the verbal exchange workforce of the Dutch diplomatic community in China;
- Fluency in English and excellency in Chinese language are required. Dutch language talents are advisable.
Right here’s find out how to make maximum of your software:
- Please ship us an creation of your self/your organisation, together with your strengths and former tasks.
- We’re curious to be informed extra about your plans and concepts. Subsequently, please ship us your content material manufacturing proposal. This is a long-term strategic partnership plan and the way you have a look at the collaboration procedure, however must come with the price of your content material introduction, an outline of ways you’re employed and the sort(s) of content material (video, article and so forth.) you’ll produce.
- Please write an summary for a piece of writing about Dutch sustainability actions which might be posted at the WeChat and Weibo accounts of the Dutch diplomatic community in China and the primary 3-4 paragraphs of it (about 1,000 phrases).
Please put up your software to the Tradition, Verbal exchange and Training Division by means of e-mail to pek-cco@minbuza.nl. The time limit for submission is 1 August 2022.
If in case you have any questions, you’ll achieve out to us additionally by means of pek-cco@minbuza.nl.
Those that are regarded as to very best fit the necessities will probably be invited for an interview. It can be that multiple content material manufacturer will probably be decided on to paintings at the side of.
We’re having a look ahead to receiving your software!
